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Exploring the New Concept of Prescriptions on Premise with Genoa Healthcare

Why not explore the hottest concept in pharmacy and program development in community mental health? Yes, that is exactly what you will get when you peel the onion back from the service offering from the leader in on-site pharmacy services, Genoa Healthcare. Increased patient compliance, increased staff productivity, greater propensity for compliance with accreditation and regulatory agencies, and let’s face it expert on-site clinical reference through a registered pharmacist is a great resource for professionals as well as consumers.

Sure we know what you are thinking. Who has the budget for that? Why do I want to lose control of my pharmacy services? We are happy with our traditional retail pharmacy. Well, sit down, take a breath and learn how you to can implement the most seamless tool in mental health.

It is true. Genoa Healthcare has made it seamless. Behind all of Genoa Healthcare’s benefits is a team of professionals who are dedicated to the industry they serve. “We are focused on providing a new level of service for our partner clinics and the patients we collectively serve,” says Kevin Martyn, Genoa Healthcare’s CEO. “Some companies try to meet standards – we believe in surpassing them.”

Genoa Healthcare is a privately owned business founded in 2002 that started with 1 client and now provides a full array of traditional and non-traditional in-house pharmacy services for 37 community mental health centers throughout the United States. Genoa is set apart from its direct, and indirect competitors, (traditional retail pharmacies) by determination and a truly unique service offering coupled with tremendous customer care. Let’s face it customer service with big chain pharmacies is a rare commodity.

Let’s talk service. Genoa’s broad range of services is primarily geared toward mid-sized to larger facilities, but they have the willingness to evaluate each facility based on its own unique needs. For qualifying facilities Genoa is able to establish on-site pharmacies in order to more efficiently manage the needs of both consumers and caregivers.

Some of Genoa’s typical – and impressive – service offerings for larger clients include:

Clinical advances in psychopharmacology have delivered antipsychotic medications with clinical efficacy in the treatment of symptoms most closely associated with schizophrenia, (positive and negative symptoms), as well as the control of symptom reemergence. The scientific community is certainly improving our hopes at finding an effective pharmacological treatment, but how can a consumer get better if they don’t take their scheduled medications? According to the findings of Fenton WS, Blyler CR, Heinssen RK in Schizophrenia Bulletin; Determinants of medication compliance in schizophrenia: empirical and clinical findings, 1997; in the clinical setting, the individual patient's acceptance or rejection of prescribed pharmacological regimens is often the single greatest determinant of these treatments' effectiveness. For this reason, an understanding of factors that impede and promote patient collaboration with prescribed acute and maintenance treatment should inform both pharmacological and psychosocial treatment planning.

Why not improve the probability of eliminating the number one cause of non-compliance, not filling the prescription. With Genoa Healthcare on-site you not only improve the odds, you afford your clients the benefit of an integrated fully comprehensive collaborative clinical effort, and quite frankly help round off your clinical team’s approach to patient care. Imagine consulting your current retail pharmacist if they can even come to the phone. Let’s face it you have a registered pharmacist who is available to attend patient care meetings with your clinical staff and provide insight as to the pharmacodynamic properties of the medications. The Genoa staff is there to educate and counsel consumers on the importance of compliance as well as address side effect concerns, and field general questions by staff and clients alike. Patients will no longer have to worry about scheduling transportation to their pharmacy, or even forgetting to go to their local retail pharmacy to pick up their medication. Genoa is right there and willing to provide unique packaging/labeling based on the individual needs of the client.

Now, to address the question, how much does this cost? There is no cost. Genoa typically leases 300-400 square feet from the facility. They pay fair market value for improvements and fixtures. The only services Genoa charges for are programs that fall outside of traditional pharmacy services: patient assistance program management, and accreditation consulting. To get started Genoa recommends a two-way evaluation that includes: service and experience evaluation, reference submission, space evaluation, prescription volume analysis, and implementation timeline. There is also a feasibility analysis that takes place to ensure the likelihood of success for such a program. Basically, prescriptions per day as well as a minimum number of clients served by the facility.

We recommend taking a look for yourself visit Genoa Healthcares online site at www.genoahealthcare.com, or contact Mark Peterson, RPh, Vice President of Sales and Development at mpeterson@genoahealthcare.com for a preliminary analysis and discussion as to whether or not an on-site pharmacy is right for your facility.








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